One of my strategies for making money
on the road is to advertise on my blog. If you look that this blog
you will see advertising on the sides and at the bottom of the post.
For the most part you get basically nothing by way of ad money unless
someone actually clicks on an Ad. Then the money depends on whether
the ad clicker stays on the advertisers site and wanders around a
bit.
There is another form of advertising or
more accurately money from advertisers based on link backs. A link back is text on a web page that when clicked on sends you to the companies web site. A
company will pay you to write a blog post and include “anchor text”
with a link to an advertisers site. The advertiser does this so that
it can improve its placement in search engine results. Naturally if
you were selling real estate in Florida and some one searched Vero Beach Real Estate, it would be great if your web page popped up as
the number one result in a google search. The advertiser doesn't really expect anyone to click on your web post, it just wants Google to count your link back so that its ranking will improve. In fact you do not receive any ad money if someone does in fact use you link to get to the advertisers web page.
So a company like Blogsvertise will pay
you to write a post about a somehow related subject and then after
they approve your post, you get paid. Now sometimes you have to be
kind of creative to get a blog post about real estate when you blog
is about motor homes or some other unrelated subject. After all what do I know about beach clubs, golf courses or private gated communities. Although I have actually lived on the edge of the sea, there were no beach front homes that I could afford.
Sometimes it can be a little confusing. I recently got an assignment that requested that I write three paragraphs about an advertiser, but I could not mention the advertisers name. Unfortunately I did not know anything about the advertiser and wasn't sure how to write about a company without using its name. Other than having to be a little creative sometimes, if you have a good blog with good content, you can in fact make money by providing advertisers link backs to their sites.
1 comment:
LOL, I see what you did there. Clever!
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